Products Products

AFLEX CAP

AFLEX DISTRESSED CAP

AFLEX TECHNICAL CAP

BANDIT TRUCKER CAP

Beanie

CORK CAP

Distressed Oval Cap

FLATBILL SNAPBACK CAMO HAT

Flex Camo Cap

GRIP BILL CAP

KEEP AMERICA FISHING CAP

Kryptek Camo Cap

LOW PROFILE CAP

ProFlex Flatbill Cap

REACTIVE CAP

VISOR

WOMENS CAP

CORPO TEE LS

CORPO TEE SS

CORPO TEE WOMENS SS

MENS PULLOVER HOODIE

RICOCHET TEE

SENTINEL LS VENTED SHIRT

STORMCAST FULL ZIP HOODIE

STORMCAST PULLOVER HOODIE

100% plyester with mechcanical stretch, brushed, softhand fleece holds heat, DWR coating to repel water

STORMCAST ZIP FLEECE

100% polyester with mechcanical stretch, brushed, softhand fleece holds heat, DWR coating to repel water

TECH SOFTSHELL JACKET

URSO TECH TEE LS

100% poly stretch fabric, both in long and short sleeve versions. Quickly spreads moisture, UPD 30+ Iconic' skeleton fish' chest print

URSO TECH TEE SS

WOMENS PULLOVER HOODIE

Backpack

Protected and elevated 15” laptop pocket, Padded air-mesh back panel with spine channel for breathability. It includes sunglasses pocket with water-resistant zipper, breathable, air-mesh backpack straps maximize comfort, elasticized external side pockets,

CARGO ROLLER BAG

Split-zip bottom with wet/dry side pockets and double top handle for handling ease.

DUFFEL BAG

Wet/Dry side pockets fully lined main compartment with removable, adjustable, padded shoulder strap.

EXPEDITON ROLLER BAG

The G.Loomis Expedition Roller Bag is the perfect bag for all your traveling needs. Fully lined main compartment, Double top handle for ease of handling, 2-way zippered, Convenient roller wheels and pull handle for easy transport.

River Runner Bag

Protected and elevated 15” laptop pocket with Neoprene sleeve for tablet. It includes a Internal organizer, luggage pass through for attaching to your carry-on bag, elasticized external side pockets, and grab handle for easy lifting.

DECALS

GLOOMIS BOAT STICKERS

GLOOMIS FISH STICKERS

CLASSIC CASTING

Our Classic Casting Rods are designed for accurate, low-trajectory casting which makes them ideal for fishing in tight quarters, around low overhanging limbs and cover. They are all 6-foot rods with Fuji's ECS (exposed blank - trigger reel seats) and

CLASSIC MAG BASS

These are the rods that started it all for G.Loomis in the bass fishing world. Based on levels of performance, these rods remain on the cutting edge of graphite technology today. They are no-nonsense, no frills, high performance fishing tools. Fuji

CLASSIC SPIN JIG

These are special, fast-action rods designed to give warm-water spin fishermen the power and performance of a casting rod in a spinning configuration. While many of these rods are similar to our casting models in both actions and power-ratings, they

GLX FLIP PUNCH

Flip-Punch is an oxymoron of sorts. Both require plenty of power to effective, but both are a type of ”finesse” fishing. The finesse part comes in the presentation. When flipping, you ”swing” the bait with an underhand motion, holding the line with

GLX JIG & WORM CASTING

Our GLX Jig & Worm casting rods are designed specifically for fishing jigs and soft plastics. They feature a split-grip handle with our ”mag touch” trigger reel seat, Fuji Titanium SIC guides & tip-tops. Legendary for their sensitivity, these rods will

GLX JIG & WORM SPINNING

Our GLX Jig & Worm spinning rods are designed specifically for fishing jigs and soft plastics. They feature a split-grip handle with our unique cork ”comfort grip”, Fuji Titanium SIC guides & tip-top. Legendary for their sensitivity, these rods will

GLX SHAKEYHEAD

This is a great approach for getting results in lakes where the fish get a lot of pressure and have seen about every type of bait you can imagine. Shallow, deep, near cover or open water, the ShakyHead rig is highly effective when the going gets tough.

IMX TWITCH

Twitching marabou and feather jigs for Silver Salmon isn't a new technique, but it's certainly fun! Most anglers opt to use their normal steelhead rod for this technique, but as they master the technique, they realize it requires a specific rod action

NRX CAROLINA RIG

Thanks to our NRX technology, we've taken the ”it can be tough to feel a bite” out of fishing a Carolina Rig. This ”drag it across the bottom” technique utilizes a heavy slip-sinker on the main line, above a glass bead and swivel. Anglers fish soft

NRX DROPSHOT

Drop-shotting is a finesse technique that puts the bait just off the bottom and keeps it there where the fish can see it. They can't stand to have it hang there, wiggling enticingly right in front of their nose. The rods we use for this technique feature

NRX JIG & WORM CASTING

NRX Jig & Worm casting rods are designed specifically for fishing jigs and soft plastics. They are insanely light, unbelievably sensitive and stronger than you can imagine! They feature split-grip cork handles with Fuji Titanium SIC stripper guides,

NRX JIG & WORM SPINNING

NRX Jig & Worm spinning rods are designed specifically for fishing jigs and soft plastics. They are insanely light, unbelievably sensitive and stronger than you can imagine! They feature split-grip cork handles with Fuji Titanium SIC stripper guides,

NRX MAG BASS

If you like our original Mag Bass Classic rods this one is for you! This is a fast-action, magnum taper, bass casting rod for fishing small jigs and soft plastics. The tip is light with a medium-heavy butt-section and loads easily, so you can cast light

NRX SHAKYHEAD

A great approach for getting results in lakes where the fish get a lot of pressure. Shallow, deep it really doesn't matter. It's a unique style that requires a special rod action to impart a quiver into a finesse worm on a jighead by subtly shaking

NRX SPIN JIG

Another NRX improvement of a great Classic bass rod! An excellent all around medium-heavy jig and worm rod, this was at one time, our best overall seller! Anglers have discovered its versatility, not only for bass, but for pike, walleyes, snook, redfish

NRX UMBRELLA RIG

Casting an umbrella rig is a little like casting a hunk of sage brush! It's awkward, cumbersome and hard to handle. The most difficult thing about fishing this rig is the cast! Swimbait rods, even the more powerful versions just don't cut it! We designed

POPPING ROD SERIES

The Popping Rod series was originally designed to cast live shrimp under a popping cork for saltwater flats species like seatrout and redfish. As anglers will, they quickly discovered these rods worked exceptionally for fishing soft plastics and small

E6X CRANKBAIT

Graphite increases sensitivity and reduces weight with a slower/softer flex designed to properly fish crankbaits! Moderate action and high modulus material helps rod recover quickly and virtually line slap for long, accurate casts! Soft flex blanks

E6X DROP SHOT

Soft tip lets fish mouth the bait with minimal resistance - magnum-taper loads up so quickly just lifting the rod creates positive hookset! Actions are extra-fast, but the tips are soft so the angler can impart a subtle wiggle to the bait without lifting

E6X FLIP PUNCH

Powerful series of bass rods designed for stealthy, up-close jig or soft-plastic presentations when fish won't leave cover! Sensitive for feeling light bites, but strong for powering big fish away from snags and other forms of heavy cover! Available

E6X FLIPPING

A rod with a lot of applications. Flip jigs or soft plastics, slow roll magnum-sized spinnerbaits or cast medium-sized swimbaits. Exceptional power and strength for such a lightweight rod offering excellent line and lure control! Sensitivity that allows

E6X JIG & WORM CASTING

Proprietary IMX-PRO technology yields blanks up to 15% lighter with improved strength! IMX-PRO blanks are optimally designed to fish specific techniques thanks to proprietary multi-taper technology! Strategic scrim placements allows us to create very

E6X JIG & WORM SPINNING

Proprietary IMX-PRO technology yields blanks up to 15% lighter with improved strength! IMX-PRO blanks are optimally designed to fish specific techniques thanks to proprietary multi-taper technology! Strategic scrim placements allows us to create very

E6X MAG BASS

Our ever popular, Mag Bass actions in our new E6X materials creating a set of light weight, easy-to-cast "all-purpose" bass rods. E6X technology allow us to make a very sensitive blank that transmits vibration rather than absorbing it - perfect for

E6X SHAKYHEAD

Designed to impart an enticing quiver in a small finesse-worm & jighead combo by subtly shaking the rod and keeping the bait in place! Slightly stiffer in the tip-section because flex starts about 4" down from tip, to create the "shake" with minimal

E6X SPIN JIG

Our ever popular, Mag Bass actions in our new E6X materials creating a set of light weight, easy-to-cast "all-purpose" bass rods. E6X technology allow us to make a very sensitive blank that transmits vibration rather than absorbing it - perfect for

E6X SPINNERBAIT

Designed specifically for spinnerbait fishing with extra-fast tips to help improve accuracy and lower the trajectory on your casts! Light, responsive with a quick recovery rate to make more accurate casts and keep a tight line on the fish during the

E6X SWIMBAIT

Feature long rear-grips for added casting-range and leverage with various power-ratings and lengths to cover all swimbaits! Powerful designs for fishing swimbaits ranging from the smaller 5-6" hollow bellies to the giant trout imposters! Available in

CONQUEST MAG

A WORLD OF INNOVATION. With G. Loomis’ original ‘Mag Bass’ fast action tapers, and featuring Shimano’s Spiral-X Technology, the new Conquest rods – a joint G. Loomis/Shimano development, takes bass fishing to the next level. With Spiral-X Technology

CONQUEST SPIN JIG

A WORLD OF INNOVATION. With G. Loomis’ original ‘Mag Bass’ fast action tapers, and featuring Shimano’s Spiral-X Technology, the new Conquest rods – a joint G. Loomis/Shimano development, takes bass fishing to the next level. With Spiral-X Technology

IMX PRO CRANKBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO CRR CASTING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO DSR SPINNING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO FPR CASTING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO JERKBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO JWR CASTING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO JWR SPINNING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO SPINNERBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO SWIMBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO SYR SPINNING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO TOPWATER

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO TOPWATER FROG

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO UMBRELLA

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

E6X ”BC” Salmon Mooching

A specialty rod designed for mooching in tidewater and ocean salmon fisheries. It has a powerful tip and butt, capable of mooching/trolling up to 8-ounces. Rated for 20-30 pound line, the ten and a half-foot length gives you excellent line/lure control

IMX STEELHEAD FLOAT

Float fishing for steelhead is a very effective technique, especially when there are a lot of snags in the water or the fish are suspended. It's kind of like fishing for bluegill with a bobber and red worms, but the current is a lot swifter, the fish

IMX STEELHEAD SIDE DRIFT

Side-drifting is a very effective method for fishing bait, normally cured salmon or steelhead eggs or an artificial version of same, for steelhead or the smaller salmon species. The technique is simple enough... just position the boat at the top of

CENTER PIN

Center pin rods & reels are not a new concept or technique, but they are new to today's angler. The theory behind the technique is a drag-free drift, whether you're fishing bait on the bottom or suspending bait or jigs beneath a float. The reels, extremely

CLASSIC STEELHEAD

These are the rods that put G.Loomis on the map. They are light, sensitive and extremely efficient. In our opinion, the two most important factors in a steelhead rod are sensitivity and line control. It's amazing... as big as these fish are, their bite

E6X Steelhead Drift Casting

Steelhead use holding water to rest as they leave the ocean or the Great Lakes and migrate up coastal streams and inland tributaries to spawn. It's usually where less effort is needed to rest after a long journey up river. That's why you need a long

E6X Steelhead Drift Spinning

Steelhead use holding water to rest as they leave the ocean or the Great Lakes and migrate up coastal streams and inland tributaries to spawn. It's usually where less effort is needed to rest after a long journey up river. That's why you need a long

E6X Salmon Mooching

These rods are designed to offer herring or anchovies in a natural presentation by slowly trolling or drifting with the wind or tide. There are three different power-ratings... one for silvers and small kings with two more powerful options to fight

E6X Salmon Hot Shot

Hot Shot rods have light to medium tips and magnum butt-sections. They were originally designed to fish Hot Shot steelhead plugs where the boat is positioned at the head of a run, letting the current ”pull” the plug down into the fish zone, near the

E6X Steelhead Float

Float fishing for steelhead is not only very effective technique, but it's something even the entry-level angler can figure out quickly. It's kind of like fishing for bluegill. You have to pay attention to the bobber and focus on maintaining a drag-free

E6X Salmon Back-Bounce

Backbouncing is a special technique for steelhead and salmon, allowing you to fish likely looking runs by using heavy lead to put your bait right on the bottom and, with the help of the current, literally ”bounce” your offering downstream, keeping it

FLOAT

Steelhead anglers on the tributary rivers and stream of the Great Lakes have been fishing with floats for a number of years. It's kind of like fishing for bluegill with a bobber and bait, but the current can be a lot swifter, the fish a lot bigger and

IMX BACKBOUNCE

A unique technique where fishing from a boat positioned at the head of a good run, you drop a bait rig to the bottom and slowly feed line out as you bounce it along the bottom, back toward the fish in the middle of their holding water. It forces them

IMX HOTSHOT

Hot Shot rods have relatively light tips and magnum butt-sections. They were originally designed to fish steelhead plugs, like the Hot Shot, where the boat actually is positioned at the head of a run, letting the current 'pull' the plug down to the

IMX CENTERPIN

The theory behind the Center-Pin technique is a drag-free drift, whether you're fishing bait on the bottom or suspending bait or jigs beneath a float. The reels, extremely smooth single-action models, resemble fly reels and have clicker drag systems

IMX STEELHEAD DRIFT

Steelhead use holding water to rest as they leave the ocean or the Great Lakes and migrate up coastal streams and inland tributaries to spawn. It's usually just in front of a boulder where the current is soft or out of the main current in a slot where

IMX SALMON TROLLING

Whether you're trolling, drifting with the tide or motor mooching, you need a rod with a butt-section powerful enough to help you control a large salmon, but soft enough in the upper half of the blank to allow the fish to ”mouth” the bait until they

SALMON STEELHEAD BC

These are specialty mooching rods, designed for a single-action reel, so common to those fisheries in the northern regions. It's a style of fishing done from a boat by slowly trolling - motor mooching - or drifting with the wind or tide. You need a

SALMON SERIES

Salmon can be found in the ocean, in bays and in rivers. In the river, you'll find them holding in front of rocks, behind rocks, beside rocks, in depressions, above the riffle, below the riffle and, on occasion, in the riffle. They hug the bottom and

PRO GREEN SERIES

The Pro Green Series is a special set of inshore saltwater rods created for anglers that prefer to fish small jigs, soft plastics and any number of artificial baits, including topwaters for myriad saltwater species on the flats. A great choice for blues

GREENWATER

Picture yourself on a beautiful emerald green saltwater flat in the Bahamas, fishing for bonefish or maybe a little deeper slot near the edge of the flats in sunny Cancun. Better yet, suppose you've just poled onto a big flat near the 7-Mile bridge.

HALIBUT SERIES

There are a lot of big powerful rods you can use for halibut fishing. The problem is... they tire you out long before you tire the fish out. That's where our time on the water, talking with charter captains, guides and serious anglers in Alaska & British

IMX SURF SERIES

IMX® SURF Series rods are extremely powerful, high-modulus, light weight spinning rods designed specifically for the long-range casts required to successfully fish the surf. These rods range from 8' to 11', with line-ratings varying from 12- to 40-pound

INSHORE

Most inshore fishing is done on the flats or in shallow bays around docks or mangroves where getting a bait to the fish and then getting that fish to the boat is a real challenge. You need everything on your side. It's about the tide and the affect

PELAGIC SERIES

Welcome to the top of the food chain' at least in fish terms. This is the insanity we know and crave as anglers. It's all about survival of the fittest. Our Pelagic rods are made for fish that are insane in their own right... tuna, sharks, billfish,

PRO BLUE SERIES

Knowing that you might run into a genuine 'monster of the deep' at any time is what makes saltwater fishing special. It's what makes you go back, time after time, sea-sickness be damned. It's the competition and the quarry, it's big fish on 'not so

E6X Inshore

Saltwater anglers are now offered G. Loomis' Multi-Taper Technology in the new E6X Inshore rods. Combined with E6X blank material, quality components and full cork handles, the rods offer the proper balance and the needed strength for all types of inshore

E6X Inshore

Multi-taper technology allow us to reduce weight and increase sensitivity with surprising power-to-weight ratios for handling numerous inshore species. A comprehensive selection of lengths and tapers to provide anglers with an option for the varying

MUSKIE SERIES

When it takes, on average, 10,000 casts to catch one of these toothy critters, you'd better have your game on and you'd best have the right equipment. Muskie are so elusive that anglers are happy to have a couple of 'follows' during a day on the water.

WALLEYE SERIES

Our goal from day one has been to make very accurate, high performance, technique-specific walleye rods... the best money can buy! Thanks to the input received from tournament anglers, guides, shop owners and pro staffers, we've made an already popular

CLASSIC TROUT PANFISH SPINNING

Ultra-lite fishing is a heck of a lot of fun. Techniques vary from small jigs or bait to micro-sized crankbaits and tiny spinners. Matching rods to such a variety of uses is a challenge, but not impossible. Our Classic trout & panfish (SR) rods are

E6X Kokanee Vertical Jigging

Vertical jigging for kokanee is not only fun, but a very productive method for catching these critters. You'll need really good electronics to locate the schools a little time to find out which of the numerous kokanee jigs is working best each day.

E6X Kokanee Trolling

Light-line trolling,”If you've ever trolled ””pop gear” for trout or kokanee then you know what we mean. Dragging those heavy, large sets of blades around the lake to catch any fish is not much fun, let alone a 9” - 14” trout or kokanee. These rods

GL2 TROUT JIG

Modeled after our fiber-blend and GLX ”Trout Series” spinning rods, this dynamic group of ultra-light and light spinning rods cover all the bases for catching trout on bait, lures and most especially... marabou jigs. They all feature fast actions with

TROUT SERIES SPINNING RODS

A specialized series of spinning rods designed specifically for trout fishing. Using our proprietary ”fiber blend” and GLX levels of performance, our goal is to provide anglers with a ”sky is the limit” approach to the fishery. Originally made in 2-piece

ESCAPE GLX SERIES

As our free time becomes more valuable, quality time away from work and in many cases ”escaping” to warmer climates is the best medicine for our souls. Saltwater flats fishing is not just a fly fishing thing anymore and destinations like Alaska, South

ESCAPE SERIES

As our free time becomes more valuable, destination resorts are catering more and more to all segments of the fishing market. Saltwater flats fishing is not just a fly fishing thing anymore and add to the mix, destinations like Alaska, South America,

E6X CRANKBAIT

Graphite increases sensitivity and reduces weight with a slower/softer flex designed to properly fish crankbaits! Moderate action and high modulus material helps rod recover quickly and virtually line slap for long, accurate casts! Soft flex blanks

E6X DROP SHOT

Soft tip lets fish mouth the bait with minimal resistance - magnum-taper loads up so quickly just lifting the rod creates positive hookset! Actions are extra-fast, but the tips are soft so the angler can impart a subtle wiggle to the bait without lifting

E6X FLIP PUNCH

Powerful series of bass rods designed for stealthy, up-close jig or soft-plastic presentations when fish won't leave cover! Sensitive for feeling light bites, but strong for powering big fish away from snags and other forms of heavy cover! Available

E6X FLIPPING

A rod with a lot of applications. Flip jigs or soft plastics, slow roll magnum-sized spinnerbaits or cast medium-sized swimbaits. Exceptional power and strength for such a lightweight rod offering excellent line and lure control! Sensitivity that allows

E6X JIG & WORM CASTING

Proprietary IMX-PRO technology yields blanks up to 15% lighter with improved strength! IMX-PRO blanks are optimally designed to fish specific techniques thanks to proprietary multi-taper technology! Strategic scrim placements allows us to create very

E6X JIG & WORM SPINNING

Proprietary IMX-PRO technology yields blanks up to 15% lighter with improved strength! IMX-PRO blanks are optimally designed to fish specific techniques thanks to proprietary multi-taper technology! Strategic scrim placements allows us to create very

E6X MAG BASS

Our ever popular, Mag Bass actions in our new E6X materials creating a set of light weight, easy-to-cast "all-purpose" bass rods. E6X technology allow us to make a very sensitive blank that transmits vibration rather than absorbing it - perfect for

E6X SHAKYHEAD

Designed to impart an enticing quiver in a small finesse-worm & jighead combo by subtly shaking the rod and keeping the bait in place! Slightly stiffer in the tip-section because flex starts about 4" down from tip, to create the "shake" with minimal

E6X SPIN JIG

Our ever popular, Mag Bass actions in our new E6X materials creating a set of light weight, easy-to-cast "all-purpose" bass rods. E6X technology allow us to make a very sensitive blank that transmits vibration rather than absorbing it - perfect for

E6X SPINNERBAIT

Designed specifically for spinnerbait fishing with extra-fast tips to help improve accuracy and lower the trajectory on your casts! Light, responsive with a quick recovery rate to make more accurate casts and keep a tight line on the fish during the

E6X SWIMBAIT

Feature long rear-grips for added casting-range and leverage with various power-ratings and lengths to cover all swimbaits! Powerful designs for fishing swimbaits ranging from the smaller 5-6" hollow bellies to the giant trout imposters! Available in

CLASSIC CASTING

Our Classic Casting Rods are designed for accurate, low-trajectory casting which makes them ideal for fishing in tight quarters, around low overhanging limbs and cover. They are all 6-foot rods with Fuji's ECS (exposed blank - trigger reel seats) and

CLASSIC MAG BASS

These are the rods that started it all for G.Loomis in the bass fishing world. Based on levels of performance, these rods remain on the cutting edge of graphite technology today. They are no-nonsense, no frills, high performance fishing tools. Fuji

CLASSIC SPIN JIG

These are special, fast-action rods designed to give warm-water spin fishermen the power and performance of a casting rod in a spinning configuration. While many of these rods are similar to our casting models in both actions and power-ratings, they

IMX TWITCH

Twitching marabou and feather jigs for Silver Salmon isn't a new technique, but it's certainly fun! Most anglers opt to use their normal steelhead rod for this technique, but as they master the technique, they realize it requires a specific rod action

POPPING ROD SERIES

The Popping Rod series was originally designed to cast live shrimp under a popping cork for saltwater flats species like seatrout and redfish. As anglers will, they quickly discovered these rods worked exceptionally for fishing soft plastics and small

CRANKBAITS

For years, manufacturers have pushed fiberglass rods for crankbaits, claiming graphite rods are too stiff and react too fast to effectively fish a crankbait. That's a fair statement because fiberglass is softer and much slower reacting. Our philosophy

IMX PRO JERKBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO UMBRELLA

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO FPR CASTING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO JWR SPINNING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO SPINNERBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO JWR CASTING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO TOPWATER

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO SWIMBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO SYR SPINNING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO TOPWATER FROG

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO CRANKBAIT

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO CRR CASTING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

IMX PRO DSR SPINNING

The ultimate goal for the new IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort

GLX FLIP PUNCH

Flip-Punch is an oxymoron of sorts. Both require plenty of power to effective, but both are a type of ”finesse” fishing. The finesse part comes in the presentation. When flipping, you ”swing” the bait with an underhand motion, holding the line with

GLX JIG & WORM CASTING

Our GLX Jig & Worm casting rods are designed specifically for fishing jigs and soft plastics. They feature a split-grip handle with our ”mag touch” trigger reel seat, Fuji Titanium SIC guides & tip-tops. Legendary for their sensitivity, these rods will

GLX JIG & WORM SPINNING

Our GLX Jig & Worm spinning rods are designed specifically for fishing jigs and soft plastics. They feature a split-grip handle with our unique cork ”comfort grip”, Fuji Titanium SIC guides & tip-top. Legendary for their sensitivity, these rods will

GLX SHAKEYHEAD

This is a great approach for getting results in lakes where the fish get a lot of pressure and have seen about every type of bait you can imagine. Shallow, deep, near cover or open water, the ShakyHead rig is highly effective when the going gets tough.

NRX CAROLINA RIG

Thanks to our NRX technology, we've taken the ”it can be tough to feel a bite” out of fishing a Carolina Rig. This ”drag it across the bottom” technique utilizes a heavy slip-sinker on the main line, above a glass bead and swivel. Anglers fish soft

NRX DROPSHOT

Drop-shotting is a finesse technique that puts the bait just off the bottom and keeps it there where the fish can see it. They can't stand to have it hang there, wiggling enticingly right in front of their nose. The rods we use for this technique feature

NRX JIG & WORM CASTING

NRX Jig & Worm casting rods are designed specifically for fishing jigs and soft plastics. They are insanely light, unbelievably sensitive and stronger than you can imagine! They feature split-grip cork handles with Fuji Titanium SIC stripper guides,

NRX JIG & WORM SPINNING

NRX Jig & Worm spinning rods are designed specifically for fishing jigs and soft plastics. They are insanely light, unbelievably sensitive and stronger than you can imagine! They feature split-grip cork handles with Fuji Titanium SIC stripper guides,

NRX MAG BASS

If you like our original Mag Bass Classic rods this one is for you! This is a fast-action, magnum taper, bass casting rod for fishing small jigs and soft plastics. The tip is light with a medium-heavy butt-section and loads easily, so you can cast light

NRX SHAKYHEAD

A great approach for getting results in lakes where the fish get a lot of pressure. Shallow, deep it really doesn't matter. It's a unique style that requires a special rod action to impart a quiver into a finesse worm on a jighead by subtly shaking

NRX SPIN JIG

Another NRX improvement of a great Classic bass rod! An excellent all around medium-heavy jig and worm rod, this was at one time, our best overall seller! Anglers have discovered its versatility, not only for bass, but for pike, walleyes, snook, redfish

NRX UMBRELLA RIG

Casting an umbrella rig is a little like casting a hunk of sage brush! It's awkward, cumbersome and hard to handle. The most difficult thing about fishing this rig is the cast! Swimbait rods, even the more powerful versions just don't cut it! We designed

CONQUEST MAG

A WORLD OF INNOVATION. With G. Loomis’ original ‘Mag Bass’ fast action tapers, and featuring Shimano’s Spiral-X Technology, the new Conquest rods – a joint G. Loomis/Shimano development, takes bass fishing to the next level. With Spiral-X Technology

CONQUEST SPIN JIG

A WORLD OF INNOVATION. With G. Loomis’ original ‘Mag Bass’ fast action tapers, and featuring Shimano’s Spiral-X Technology, the new Conquest rods – a joint G. Loomis/Shimano development, takes bass fishing to the next level. With Spiral-X Technology